Processing, Promotion/Marketing, Retail, South, Central America, Trends

Lay’s-PepsiCo sees ‘huge opportunities’ for premium potato chips in Argentina

While Argentina’s salted-snack consumption is low at one kilo per person compared with the nine kilos in the US in 2017, the market has plenty of potential, says Pablo García, general manager for foods at PepsiCo Argentina. Latin America's southern cone, comprising Argentina, Chile and Uruguay, has large development when it comes to potato chips and the segment represents half of[Read More...]

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