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US Potato Board launches ‘Potatoes Raise The Bar’ program

The beginning of the 2015/2016 school year is the rallying point for some of the U.S. potato industry’s newest marketing plans and campaigns. The United States Potato Board (USPB) School Nutrition Program has officially launched to reach the 55.5 million strong, and growing, school students who are part of the “Salad Generation.” This youngest generation, a cohort stretching from newborns[Read More...]

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