Across Regions, Consumers, Europe, UK, Ireland, Fast Food/Quick Service Restaurants, North America, Processing, Promotion/Marketing, Trends

Rising potato prices may pressure fry deals

on January 23, 2019

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In the past two years, restaurant brands have turned French fries into a battlefield, offering deals and new twists to lure in customers. But price pressures from a poor recent potato crop in Europe may soon complicate that strategy. â€œEurope is having one of the worst potato crops in 40 years,â€ said Akshay Jagdale, packaged food analyst with Jefferies Inc.,[Read More...]

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