COVID-19 News, Europe, UK, Ireland, Fresh/ Table, Promotion/Marketing, Trade/Markets/Prices, Trends

Restaurant-grade gourmet potatoes go on sale in Tesco to ease glut

Gourmet potatoes favoured by top chefs and typically found only on the menus of high-end restaurants are to go on sale in Tesco this week to avoid them going to waste, according to news report by The Guardian in the UK.

The move aims to ease a glut of fresh potatoes in the UK, with thousands of tonnes unused since the government ordered the closure of hospitality businesses on 23 March.

The specialist potato grower Carroll’s Heritage Potatoes, based near Berwick-upon-Tweed in Northumberland, supplies top restaurants across the UK with its distinctive, colourful spuds and works closely with celebrity chefs such as Tom Kerridge and Jamie Oliver.

Sales have collapsed since lockdown, leaving it with a surplus. While some of the potatoes could have been put in limited storage space, a large proportion would have ended up rotting.

This week four of the 14 heritage potato varieties grown by Carroll’s will go on sale in 600 branches of Tesco. They include red King Edward 1916, a creamy-tasting spud with an unusual red and white skin; the distinctive blue-skinned violetta; and yukon gold, renowned for its rich flavour akin to “built-in” butter.

Lucy Carroll founded the business with her husband, Anthony, 20 years ago and diversified into growing rare heritage varieties in 2005.

The lockdown has led to serious disruption of the fresh produce supply chain, with food producers and wholesalers struggling to deal with tens of thousands of tonnes of perishable fruit and vegetables no longer required by restaurants, hotels and schools.

Where possible they have donated to food banks and food distribution charities, but much of the stock has been languishing unused in warehouses.

Source: Read the full report in The Guardian
Photo: Lucy Carroll with yukon gold 1980, red King Edwarrd 1916, violetta and shetland black 1923. | Carroll’s Heritage Potatoes

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Lukie Pieterse, Editor and Publisher of Potato News Today

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