They are best known for their ‘once you pop you can’t stop’ slogan. But the Pringles tube and lid which makes for the distinctive sound could be in for a change. The container is being redesigned after criticism that it was too difficult to recycle, according to a news story by the Daily Mail in the UK.
Its current metal base, plastic cap, metal tear-off lid and foil-lined cardboard sleeve make it the ‘number one recycling villain’ says the Recycling Association.
Now Kellogg’s, which makes the snack, is testing out simpler cans in an attempt to make them more eco-friendly. The new cans are made from around 90 per cent paper, one with a recyclable plastic lid and the other a paper lid, and are being trialled in some Tesco stores.
Kellogg’s said they will still produce the ‘pop’ – but experts say more needs to be done to improve the design.
Source: Daily Mail. Read the full story here
Photo: Courtesy Daily Mail