Consumers, Fast Food/Quick Service Restaurants, Most viewed stories, North America, Processing, fries, chips, Trends

Happy meal? Steady demand for french fries is good news for U.S. economy

Consumers are still splurging for a side of fries with their meals. That can have a positive read-through for the economy, as Alex Harring reports for CNBC.

Frozen potato supplier Lamb Weston Holdings has seen the share of consumers ordering the iconic side with fast food meals — known as the fry attachment rate — remain above pre-pandemic levels, CEO Tom Werner told analysts on the company’s earnings call Thursday.

That could indicate a resilient consumer even as inflation has pinched pocketbooks and fears of a recession have mounted.

“The global frozen potato category continues to be solid with overall demand and supply balanced,” Werner said. 

“Fry attachment rate, which is the rate at which consumers order fries when visiting a restaurant or other food service outlets across our key markets, [has] remained largely steady and above pre-pandemic levels.”

Source: CNBC. Read the full story here
Photo: Credit mdjaff on Freepik

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