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UK: Fullers revamps frozen potato range in partnership with Marks & Spencer

Frozen foods specialist Fullers Foods International has joined forces with Marks & Spencer to revamp its core potato accompaniments range. The agreement, valued at £12.5m and encompassing nine frozen potato lines and three chilled accompaniments, will give the frozen food specialist an enterprise value in excess of £250m by next year.Source: www.foodbev.comSee on Scoop.it - Global Potato News

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Lukie Pieterse, Editor and Publisher of Potato News Today

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