Potato Council invites all involved in the business from suppliers to the chip shop trade or food service sector, to sustain Chip Week 2015, the event taking place February 16-22, to support consumption and sale of potatoes. Last year the popular event generated an incredible GBP 5 million worth of press coverage and helped to increase sales of chips across all sectors. The Week reached over 163 million consumers and was highly visible across social media platforms, as well as extending to over 30 million consumers online during the seven day celebration itself
Source: www.potatobusiness.com
See on Scoop.it – Global Potato News
