Potato growers are using technology and real-time data to get the most money for their crop. Madhu Jamallamudi is an analyst with AgroMetrics, and works with growers to make use of quality grading data as potatoes are being harvested. Jamallamuidi tells Brownfield News that new crop data from USDA inspectors and processing plants is getting back to growers while they are still harvesting. He says, “We collect that information in real-time, automate it, analyze it, and then make automated phone calls to the grower, for example, if there is too much bruising going on, the grower can be notified in real-time so that they can change the settings on the harvester and minimize the bruising.” More