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Branston staff will ‘travel the world in 80 days’ to support charities

Staff members at UK-based potato supplier Branston are planning to virtually travel around the world in 80 days to support its charity of the year, Children’s Hospices South West. Anastasia Smith reports for

Due to the coronavirus pandemic, Branston – headquartered in in Ilminster, Somerset – had to cancel its annual fundraising events this year, including its big annual 100-mile sponsored cycle. However, it will now be taking part in a walking, running, cycling and canoeing challenge to see if the team can virtually make it around the world in 80 days.

Staff from all of the supplier’s sites will be boosting their fitness and raising much-needed funds for Children’s Hospices South West, which provides palliative, respite, end-of-life and bereavement care for life-limited and terminally ill children and their families.

The challenge began on Saturday, August 8, and will end on Monday, October 26, with staff aiming to cover more than 300 miles a day.

James Truscott, managing director at Branston, said: “It was really disappointing that we had to cancel our fundraising events this year due to coronavirus. However, we’re delighted that we can still raise money for a charity that is local to us by taking part in a virtual challenge instead.

“We’re setting ourselves quite a challenge but it’s important that we all push ourselves to raise even more vital funds as charities across the country need our help more than ever before.”

The virtual challenge was inspired by the fictional voyage undertaken by Phileas Fogg in Jules Verne’s Around the World in 80 Days. The team will be racing against the clock to rack up the miles, aiming to make it all around the equator in a straight line (24,901 miles).

James added: “We hope that everyone is keen to support and encourage our endeavours. We’re aiming to raise at least £16,000 across all three sites.”

If you’d like to donate to Children’s Hospices South West, click here.


Lukie Pieterse, Editor and Publisher of Potato News Today

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