Potato Days in the Netherlands is an internationally known event on the annual potato industry event schedule. Every year in November, the event is organized by several companies, including potato breeder HZPC. This year the event will be hosted as a virtual event on Wednesday, November 4th. The theme is “Let’s connect!”
Professionals from across the potato chain will come together from all corners of the world virtually to experience the latest potato varieties and to network. Making connections is central!
Meetings in large groups in real time is of course unthinkable at the moment in view of the Coronavirus. Fortunately, the digital domain offers the potato breeder HZPC many opportunities to help even participants to connect in creative ways.
This year will be a special edition of Potato Days in more than one way. Patrick Overwijk, communications manager at HZPC: “With Potato Days Live we will present a new way for participants to connect. We are preparing a unique digital potato experience for all our growers, customers, partners and other potato professionals and enthusiasts. We will come together in our virtual studio, talk about the latest developments, surprise our partners with inspiring presentations, and we will of course present our most important varieties”.
On Wednesday November 4th, visitors of Potato Days Live will be connected. During the digital event, speakers like Pedro Sousa (McDonald’s) and Gerard Backx (HZPC) will share experiences about the challenging time companies are experiencing because of COVID-19. They look for opportunities to support and strengthen each other.
HZPC will also provide opportunities for its growers and partners to share how they can make a more impactful contribution for the improvement of the global food supply. Topics that come to the fore are: The relationship with potatoes and microbiomes; cooperation within the potato sector; potato varieties that can grow anywhere, and much more