WayCool Foods, a fast growing agri-commerce company in India, announced this week that they will be investing USD 5 million into Siddhi Vinayak Agri Processing Pvt. Ltd (SV Agri), one of India’s fully integrated players in the potato supply chain. The investment will allow both WayCool and SV Agri to leverage their strong supply chain eco-systems and boost the quality and supply of potato seed, storage and processing facilities across India.
With the investment from WayCool, SV Agri will look to introduce a wide variety of seed potato and further expand their existing storage solutions while also gaining access to WayCool’s strong network in South India and international markets.
Commenting on the partnership, Mr. Hemant Gaur, co-founder of SV Agri Processing, said, “We have partnered with one of the best companies in the industry to deliver efficiencies. We are excited to be collaborating with an established agri-supply chain player – WayCool. We see a great demand for high quality potatoes in southern India and see an opportunity to leverage our expertise to supply in the demand with the help of our collaboration with WayCool. We can also see a fruitful partnership for our cold storage and engineering solutions as per Indian requirements.”