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Ireland: Potato industry looking forward to a happier new year

European funding will be crucially important in helping maintain the fabric of Ireland’s potato industry, according to a leading packer. “The planned generic promotional campaign, which is to be part financed by Europe, will provide real money to actively promote Irish potatoes on our home market,” said Robert Devlin, General Manager of the Co. Meath-based Meade Potato company.

Source: www.agriland.ie

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