Organizations in the News, Promotion/Marketing

US potato industry tackling sales losses

The U.S. potato industry likes to describe its product as “America’s favorite vegetable.” But the industry faces major challenges in maintaining that popularity, as well as great opportunities to increase foreign sales and consumption of spuds. The Denver-based board, which represents more than 2,500 potato growers and handlers across the country and promotes spud consumption both domestically and internationally, is holding its summer meeting in Grand Forks this week. The summer meeting typically is held near the home of the chairman; Larimore is about 30 miles west of Grand Forks. About 40 industry leaders from all the major potato-producing states are attending. More

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