Hear Roman Coba, the Chief Information Officer (CIO) of McCain Foods, talk about how MicroStrategy, an enterprise analytics and mobility company, has enabled McCain Foods to completely transform their business – from developing a single enterprise reporting environment, to improving safety on the production line, to helping sales and marketing better understand McCain’s customers and prospects. Watch the video below or find it on YouTube… Also watch a related video entitled McCain Foods Integrating Data from the Plant to the Boardroom to Increase the Bottom Line
