Asia, India, China, Russia, Consumers, Processing, Retail, Trends

Calbee introduces potato chips for ‘fashionable young ladies’ in Japan

Japanese snack food maker Calbee has introduced Potato Chips Lovely Cheese, designed to appeal to women in their 20s and 30s who enjoy sharing pics of whatever they are eating on social media. According to the producer that is renowned for introducing exotic treats like matcha tea chocolate potato chips and Potato Chips Tom Yum Kung Taste, the new Lovely[Read More...]

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Lukie Pieterse, Editor and Publisher

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