Asia, India, China, Middle East, Consumers, Processing, fries, chips, Trends

‘Drinkable’ potato chips are Japan’s solution to snacking while scrolling

A snack maker in Japan has come up with an idea meant to keep our phone screens grease-free while scrolling and snacking. The idea? Drinkable potato chips.

Tokyo-based company Koike-ya named their new snack food One Hand Chips, and are calling them the “new snack style humankind has been waiting for.” The chips come pre-smashed so you can pour them into your mouth, as you would with the crumbs at the end of a bag of crisps.

While the company showcased their chip invention on Twitter at the end of 2018, thanks to a feature in the Wall Street Journal this week, the One Hand Chips are now going viral in the U.S. 

Koike-ya told the Wall Street Journal that the idea for the drinkable snack originally came from the desire to make it easier for people to eat the delicious crumbs at the end of the bag. The fact that the new snacking system also keeps your phone grease free, is icing on the proverbial cake.

Many on social media are already loving the idea…

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