Consumers, Europe, UK, Ireland, Processing, Retail

Bizarre news: Pringles now being made with rice rather than potatoes

It seems Pringles have found a way to get even more flavour into their already powerful crisps: by changing the main ingredient from potato to rice. Having undergone rigorous testing, crisp experts reportedly discovered that using rice provides a more intense tasting experience, meaning our crisps have more flavour than ever. As well as retaining the tang a lot better[Read More...]

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Lukie Pieterse, Editor and Publisher

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