Always working to develop the â€œperfectâ€ russet, the Potato Variety Management Instituteâ€™s (PVMI) main mission is to promote new varieties of potatoes in Idaho, Oregon, Washington, and beyond. Bob Larson from AGInfo reports.
PVMI Executive Director Jeanne Debons says itâ€™s what they coordinate from their operation based in Bend, Oregon â€¦
DeBONS â€¦ â€œPVMI is a non-profit that represents the tri-state Potato Research and Breeding Program, and thatâ€™s a cooperative effort of Washington State University, the University of Idaho, Oregon State University, and the USDA.â€
As for what their goal is at PVMI, Debons says it depends. “Really, the Pacific Northwest is aimed towards breeding a better processing russet. Thatâ€™s the goal. However, when you cross potatoes there are four sets of genes and it means that a lot of different types of potatoes are the offspring.”
Debons says those results vary widely with everything from fresh russets, to colored potatoes, and other specialty varieties â€¦
DeBONS â€¦ â€œAnd PVMI exists because the universities really arenâ€™t in the position to do marketing and promotions. So, PVMI is a non-profit that does the marketing and promotions and collects royalties and license fees, but eventually find their way back to the universities.â€
Debons says PVMI has been doing this work since 2005.