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Idahoan Foods donates $37,000 in masks and potatoes

Idahoan Foods donated 10,000 masks to the Idaho Falls community on Thursday, reports Sally Krutzig for Post Register.

Teaming up with the city of Idaho Falls, the packaged potato company set up a drive-by giveaway. Residents could pull up to the Idahoan Foods headquarters at Snake River Landing to receive free face masks for everyone in the car.

The company also donated packages of its “Buttery Homestyle Mashed Potatoes” product that people could pick up along with their masks while supplies lasted. Idahoan Foods donated another 4,500 packages to the Idaho Falls Community Food Basket.

The total dollar amount of donations, including masks and potatoes, came to $37,000.

The giveaway came after Eastern Idaho Public Health district’s board made masks mandatory in public places in Bonneville on Tuesday.

“When we decided to do this it was before the mandate came out but it, the timing worked really well,” Vice President of HR at Idahoan Foods, Kristie Ferriell-Beck said. “We were trying to think of a way we could give back and help the community, both from, the face mask and keeping people healthy standpoint but then also, as it relates to sharing product.”

Source: Post Register. Read the full report here
Photo: Natasha Maxwell hands out face masks and dried potatoes at the Idahoan’s Snake River location on Thursday, July 23, 2020. | JOHN ROARK | [email protected]

Lukie Pieterse, Editor and Publisher of Potato News Today

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