Breeding, Europe, UK, Ireland, Events, News October 2022, Sustainability, Varieties

HZPC’s Potato Days 2022: ‘No time to waste’ to ensure future-proof potato production

On 9, 10 and 11 November, HZPC will open its doors in Joure – and online – to anyone with a passion for potatoes. During Potato Days 2022, the company will discuss the challenges of food security and sustainability, now and in the future. And invited guests will further discuss how everyone involved in the global potato industry can make an important contribution together.

HZPC says it is therefore proud to introduce visitors and online participants to its most promising varieties and innovations at the Potato Days 2022 event.

Healthy food and a healthy planet

The world faces major challenges. Sustainability principles are taking priority. How can HZPC, together with its partners, contribute to healthy food and a healthy planet?

During the online opening of Potato Days 2022 on Wednesday 9 November, host Annemarie van Campen and Gerard Backx (CEO of HZPC) will invite the company’s inspiring guests to share their vision on this topic.

‘No time to waste’

HZPC says everyone involved in the potato industry need to work together across the sector to find solutions for the future.

“After all, in the fight against hunger and climate change, there is no time to waste,” the company says in its news release.

This is the main theme of the diverse and engaging programme for the opening of Potato Days 2022.

There is also a keynote presentation by Katrien Descheemaeker, Professor of Plant Production Systems at Wageningen University & Research (WUR), and a panel discussion with Andries Middag (CEO Vavi), Elisabete Coutinho (packer at CALCOB in Portugal) and Robert Graveland (director HZPC Research) on the topic of drought and how we can face it together.

HZPC taking the lead

HZPC says it wants to take the lead when it comes to making potato- and seed potato cultivation more sustainable. During Potato Days 2022, there will be a lot of focus on the new potato varieties developed by HZPC.

In the opening presentation, Michiel ten Duis (marketing manager at HZPC) will introduce everyone to the ‘superpowers’ of the sustainable varieties Camelia and Quintera.

On Thursday 10 and 11 November, everyone is welcome to visit the HZPC headoffice in Joure to see, feel and taste for themselves how HZPC wants to contribute to a ‘more sustainable world with sustainable varieties’.

Want to join us online or visit us in Joure during Potato Days 2022?

Everyone is welcome. Wherever you are in the world, go online on 9 November to discover information and be inspired from the comfort of your own chair. More information and the link to the webinar can be found here: www.hzpc.com/pd22

On Thursday 10 and Friday 11 November, HZPC welcomes your presence at Edisonweg 5 in Joure for its variety presentation. Come along at a time that suits you! Registration is not necessary.

Source: HZPC

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