Consumers, Fast Food/Quick Service Restaurants, Retail, Trends

Are people finally getting sick of McDonald’s food?

For the longest time, people have always flocked to McDonald’s to chomp down on its burgers and fries. With billions of people served McDonald’s food since the 1940’s, this fast food restaurant giant has seen tremendous growth world-wide and is a highly recognizable brand. But now it seems like the company has been on a campaign to reverse its image as of late. For years, there have been reports that McDonalds have used less than par ingredients in their food. Food safety issues have taken its toll on the company, damaging their image. Customers are turning their backs on the largest restaurant chain in the world, and a simple revamp of their menu, isn’t going to cut the mustard.


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