Processing, Promotion/Marketing, Studies/Reports, Trends

‘Seeing Possibilities in Potatoes’: Lamb Weston boosts brand with new global identity

Lamb Weston  announces in a press release today the launch of a new global brand identity expressed by the tagline "Seeing Possibilities in Potatoes". The launch aligns Lamb Weston operations worldwide under a common brand vision, describing how Lamb Weston brings value to its customers' business. Extensive research in more than seven countries around the globe shows what makes Lamb Weston stand out:[Read More...]

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