Fresh/ Table, Promotion/Marketing

US: MountainKing Potatoes’ Merchandising Program promotes outdoor grilling experiences

Texas-based MountainKing Potatoes has launched its 2015 summer merchandising program aimed at encouraging retailers to create eye-catching displays capturing the experience of summer grilling featuring the company’s Steakhouse Roasters. MountainKing’s American Roaster Grilling Sale, available through Labor Day, includes high-graphic header cards and exclusive recipes from Houston’s finest chefs. MountainKing Potatoes is one of the world’s largest growers of high-flavor potato varieties.  Currently, about one million U.S. households enjoy MountainKing products every week. More

Editor & Publisher: Lukie Pieterse


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