Plans on reducing the impact of potato growing and manufacturing on the environment have been outlined in Farm Frites’ first global sustainability report.
The report looks at the sustainable measures the company is taking and how pubs can promote the environmental and ethical credentials of the potato firm.
It outlines nine areas where the company is accountable on both ethical and sustainable issues.
Among achievements for the firm include zero product recalls and reducing greenhouse gases through factory emissions by 4 per cent.
Also food waste from raw materials has been reduced by 1,700 tonnes and water waste has been reduced by the amount of 74 Olympic sized swimming pools each year.
Nic Townsend, trade marketer UK and Ireland at Farm Frites, said: “We now operate in four countries and have plans in process to expand into two more so it’s important to us that we look at operations as a whole and not just in each country.
“As a manufacturer we are all too aware of our impact on the environment. With increased factories and business activities comes increased responsibly to act ethically. Our goal is to be a beacon for the industry by 2025 and with these newly published figures we are encouraged by our ability to achieve this.”
Farm Frites’ sustainability report can be viewed here: http://sustainabilityreport2017.farmfrites.com/
This article was written by James Evison, Inapub’s multimedia and food editor. It can be viewed here. Evison tweets @jamesevison. Email: james@inapub.co.uk.