North America, Organizations in the News, Promotion/Marketing, Retail

New campaign recognizes Idaho potato farmers

Many say potatoes put Idaho on the map. The Idaho Potato Commission (IPC) doesn’t disagree, but likes to say potatoes and their dedicated growers put Idaho on the map.

The Produce News reports that recently, the IPC created a social media campaign, Thank a Farmer, to introduce the women and men who work tirelessly year-round and often around the clock to annually produce approximately 13 billion pounds of America’s favorite vegetable, the Idaho potato.

A recent study revealed that 92 percent of consumers indicate it’s somewhat, or very, important to know where their food comes from. Thank a Farmer was created to help bridge that gap.

Ritchey Toevs and family

Thank a Farmer recognizes a different Idaho potato grower every month. The farmer is featured on the IPC’s Facebook and Instagram pages with a link to the IPC website where they can learn more about the individual.

“In addition to connecting our social media friends to the women and men who grow Idaho potatoes we’d like the Thank a Farmer campaign to inspire curiosity, appreciation for, and a desire to learn more about farming and agriculture,” said Frank Muir, president and chief executive officer of IPC.

Read the full article on The Produce News. Pictured above: Brett Jensen and family

Stockosorb 660 from Eco+

Lukie Pieterse, Editor and Publisher

[email protected]
[email protected]
Connect with me on LinkedIn
Follow me on Twitter
Visit Potato News Today on Facebook
Find us on Tumblr
About us
You are most welcome to send me potato news about your company, project, organization, country and more, folks! I’d be happy to spread the word.

SoilEssentials – TuberZone

Tolsma

Tomra Food

Parkland

Haith

Volm Companies

Greentronics

Receive breaking potato news in your inbox

Folks, you are most welcome to share your email address with us - and follow us - if you want to receive an email as soon as we publish a breaking news item on Potato News Today. Please be assured: We will NOT misuse or share your email address with third parties at all.

Most read stories the past 24 hours

Chips are down: Asia faces COVID-19 fries shortage
Lamb Weston returns part of 2019 crop to growers
The future of drones in farming
COVID-19: Major impact on Idaho seed potato grower
BlightCast now live and running for the 2020 potato season in the UK
Aussie potato growers spitting chips over European fries dumping threat
World Potato Markets: Assessing a season like no other
On Farm Story from New Zealand: Spud family name's on the packet
Influencing potato tuber numbers
COVID-19 crisis: Idaho seed potato growers try to cope with 40 million pounds of unwanted spuds

Archive of monthly posts

Loyal readers from around the world – thank you for visiting Potato News Today! Stats below…

  • 604,727