Consumers, COVID-19 News, Europe, UK, Ireland, Fast Food/Quick Service Restaurants, News January 2021

Burger King France giving away potatoes to support farmers

In order to support French potato farmers who can no longer sell their produce due to restaurant closures across France, Burger King is giving away bags of potatoes. Since yesterday, Burger King has been giving away a one kilo bag of potatoes to each customer who visits a drive-thru, reports Christian Fleetwood for Bandt.

It comes in a bid to help French potato farmers unable to sell their produce due to widespread restaurant closures across the nation, as a result of the coronavirus pandemic.

The campaign started yesterday and is being supported in The Journal Du Dimanche French newspaper and on the brand’s social media network.

The operation is available in all Burger King drive-thrus across France.

Source: Bandt. Full article here

Lukie Pieterse, Editor and Publisher of Potato News Today

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