January has been a quieter month for potato markets. For most in the market, it has been more subdued than historically. Following the EU-exit agreement, exports of fresh potatoes have been able to continue, although there was some disruption at ports at the start of the month, reports AHDB Analyst Alex Cook.
Cook writes that January brings an opportunity to examine how Christmas went for potato markets from a retail and consumer perspective with the use of data provided by Kantar.