Consumers, Fast Food/Quick Service Restaurants, Health/Nutrition/Food Safety, Trends

McDonald’s India cuts salt, calories in burgers and fries

McDonald’s Corp is cutting the amount of calories and salt on its Indian menu as it fights to hold on to customers in a rapidly growing developing market where newer, healthier fast-food options are just starting to catch on. The burger chain is known globally for the consistency of its food, down to the thickness of fries or the amount of cheese on burgers, and changes run the risk of upsetting customers who expect the same taste on every visit, everywhere.

Source: www.reuters.com

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Lukie Pieterse, Editor & Publisher

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