Asia, India, China, Russia, Consumers, Fast Food/Quick Service Restaurants, Promotion/Marketing, Trends

Taco Bell wants to ‘Make Potato Great’ again in India

Aloo Jeera, Aloo Gobhi, Aloo Matar, Aloo Palak, Aloo Methi; these are just some of the more typical items you'll find on most Indian menus. Boiled, mashed, baked, blanched, fried et al, the humble potato, a staple for many, can be served up in so many (many) forms and thus, caters to a wide variety of taste buds. But what[Read More...]

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