Fresh/ Table, North America, Promotion/Marketing, Retail

US: Jewel Food Stores quadruples potato sales with Bushmans’ promo

Growers and retailers can both flourish when growers get strong prices as the retail price stays at a good profitable level. It just takes some smart merchandising to achieve the ideal result. Michael Gatz says this was proven in the fall, with a successful promotion with Jewel Food Stores Inc., based in the Chicago suburb of Melrose Park, IL. Gatz,[Read More...]

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Lukie Pieterse, Editor and Publisher of Potato News Today

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