Consumers, COVID-19 News, Europe, UK, Ireland, Fresh/ Table, Promotion/Marketing, Varieties

Irish specialty potato producer fights coronavirus with new contactless drive-through spud shack

A purple potato producer who saw her niche business flatline overnight has started a contactless drive-through spud shack.

Maria Flynn of Ballymakenny Farm, outside Drogheda, Co Louth was supplying many top restaurants and bars across the country with heritage potatoes when Covid-19 virtually closed the hospitality industry overnight.

Rather than being left with 15 acres of rotting potatoes, she decided to set up a drive-through spud shack on her farm, outside Drogheda, Co Louth, which is receiving a huge response.

The six varieties of heritage potatoes including Violetta, Rag Emmalie, Pink Fir Apple and Mayan Gold – had been a huge hit with many top Irish chefs including John Coffey and JP McMahon.

Editor & Publisher: Lukie Pieterse

 

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