All latest monthly News, Consumers, Fresh/ Table, North America, Organizations in the News, Promotion/Marketing, Retail, Trends

Idaho Potato Commission sees strong spud demand for quality crop

This is a crop that will sell itself. It’s a refrain that Frank Muir has heard more than once since he became president and CEO of the Idaho Potato Commission in 2003. But Muir had a message for those in attendance at the Commission’s 2019 Harvest Meeting, hosted Nov. 13 at the Shoshone-Bannock Hotel and Event Center.

“Thirteen billion pounds of potatoes does not sell itself; you’ve got to market it,” Muir said. “You have the perfect opportunity to keep the demand going and keep prices strong. This product doesn’t just magically sell itself.”

One of the messages to come out of the Harvest Meeting was that while Idaho’s total production and yield is down for 2019, the quality of the crop is excellent and Idaho has enough potatoes to meet demand.

“The last message we want to send is that Idaho doesn’t have any potatoes to provide all of your retail needs,” Muir said. “We will have sufficient potatoes to meet their needs.”

According to a recent crop production report released by the USDA’s National Agricultural Statistics Service, Idaho’s yield is 435 hundredweight per acre, down 15 cwt from 2018.

In the same report, NASS estimated that total production for 2019 would be 13.4 billion hundredweight, down about 5.5 percent from the 2018 production total of 14.2 billion hundredweight.

Full article here

Stockosorb 660 from Eco+

Lukie Pieterse, Editor and Publisher

[email protected]
[email protected]
Connect with me on LinkedIn
Follow me on Twitter
Visit Potato News Today on Facebook
Find us on Tumblr
About us

Kindly support our Advertisers – they make all of this possible…

Lockwood Mfg


Volm Companies




Tomra Food



Receive breaking potato news in your inbox

Folks, you are most welcome to share your email address with us if you wish to receive an email alert the moment after we publish a news story on Potato News Today.

Follow PNT on Twitter

Archive of monthly posts

Dear potato friends around the world, many thanks for taking time to visit us! Stats below…

  • 681,858