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Curbing food waste: Simplot’s senior manager of marketing and biotech affairs touts Innate potato

At a July 23 breakfast briefing titled ”Saving Food, Fighting Food Waste,” Doug Cole, the senior manager of marketing and biotech affairs at Simplot Plant Sciences in Boise, Idaho, reportedly said Simplot has developed a potato that will not brown and therefore won’t be thrown away by retailers, restaurants or consumers.

According to an article by jerry Hagstrom published in the Fence Post recently, the Agriculture Department, the Food and Drug Administration and the Environmental Protection Agency in the US have approved Simplot’s Innate technology, which was integrated into its “White Russet” potato sold in more than 40 states, becoming the world’s first commercialized biotech potato with consumer traits, Cole said.

“People eat with their eyes. Reducing browning can help to limit food waste,” he reportedly said.

But he added he still has a job to do in convincing growers, retailers and consumers to accept biotechnology so that biotech crops can be grown on a scale that would matter to food waste.

Simplot is using gene editing in its research, which scientists say should be regulated differently from genetic modification because editing refers to the removal of a gene rather than the addition of a gene from another organism.

The Agriculture Department’s Animal and Plant Health Inspection Service is in the process of figuring out the regulation of gene editing.

Read the report by Jerry Hagstrom on the Fence Post here

Editor & Publisher: Lukie Pieterse


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